Auto news on Youtube Nov 27 2018

Donald trump was dealt a major blow by a federal judge this past week, uh, when that judge

ruled that Donald trump could not get rid of a lawsuit against him and his children

for allegedly misusing charitable funds from the trump foundation and using that to pay

themselves to pay other bills and to benefit his presidential campaign.

Now, in case you're not familiar with it, a New York attorney general, Barbara Underwood,

she spent two years investigating this case.

Uh, you know, even before she became the age of New York, now that she is the age she is

going forward, they have filed the suit against trump and his children, Ivanka, Don Junior,

and Eric.

And basically what happened was they took money into the trump foundation, millions

of dollars.

They then used it.

Some of it was used to actually pay off lawsuits for Mara Lago.

Some of it was used to benefit donald trump's presidential campaign and other parts of that

big pot of money.

We're just used to pay people from the trump organization.

Very little of it went to charity.

And while that part's not illegal, using it to benefit a presidential campaign or using

that money to pay off other lawsuits and settlements is 100 percent illegal.

Donald trump and his lawyers had been trying to get this lawsuit thrown out, trying to

argue that this judge overseeing the case does not in fact have jurisdiction over Donald

Trump because he is a sitting president of the United States.

Well, this judge, as well as the judge earlier in the summer, both ruled, yeah, we definitely

have jurisdiction over you.

This happened in New York.

Were judges in New York, not sure where the disconnect is, but yes, we have jurisdiction

over you and this case is going to move forward.

The best thing about this case, other than the fact that multiple judges have now ruled

that it's going forward because we have jurisdiction, is the fact that this is state law.

So if Donald Trump or any of his children are convicted, they can't be pardoned.

You can't be pardoned for violating a state law.

Only a federal law.

So say for example, Donald Trump junior goes to prison for the misuse of charitable funds.

There's literally nothing his father can do to get him out of prison.

That would be legal.

I'm sure there's plenty of things he could do that would be illegal, but you get what

I'm saying.

He can't save his children.

He couldn't save himself if this thing goes to criminal proceedings right now it's just

a civil suit, but if this civil suit goes the way that the prosecutor thinks said, well,

it will 100 percent open up criminal liability against Donald trump and his children and

if they go down for this, there is nothing that anyone can do to save them from going

to prison and that's why this particular investigation lawsuit has the biggest potential out of all

of the Donald Trump lawsuits or investigations to actually take him down and in his presidency.

That is a long shot.

It is not likely to happen, but there is still that glimmer of hope in there that maybe this

particular investigation and lawsuit and potential criminal proceedings could possibly take down

the trump administration.

I'm not usually an optimistic person, but in this case I'm going to set aside a little

bit of optimism and a little bit of hope that Barbara Underwood could be the hero that we

desperately need in this country right now.

For more infomation >> Trump FAILS To Get Charity Fraud Lawsuit Against Him Dismissed - Duration: 3:44.

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How to Get More Views and Subscribers on YouTube in 2019! - Duration: 14:05.

- You know, it's been an interesting year

when it comes to YouTube analytics.

We've got some brand new ones.

We even got an entirely new creator studio

which is still in beta.

So what about 2019, what should you be focusing on

to help grow your channel?

Let's take a look.

I wasn't supposed to do that.

- vidIQ. - vidIQ

- [Announcer] Vidiq.com.

- Yeah, I almost had a disaster there.

What I usually do with the intro is put my hand

over the lens, but I was a bit quick in my actions,

and I prodded it with my finger,

and it wasn't attached to the tripod properly,

and we almost had a disaster.

Whew.

Hello folks, welcome to vidIQ, my name is Rob.

If this is your first time

in these glorious YouTube surroundings,

we are the YouTube tool and channel

that aims to help you get more views

in less time by educating you on your YouTube journey.

We do have a Chrome extension, which will help you do

just that by researching YouTube, analyzing videos,

auditing your own channel and taking actual steps.

It is free to download, there is a link

in the video description.

And today is gonna be a bit of a combination of the two,

YouTube analytics on the one side, vidIQ analytics

on the other side, but let's start

with that new creator beta studio.

First thing we need to do is visit the beta studio.

If you haven't been there already,

if you're on the classic creator studio,

as it's now called, you'll see this big blue link

in the top left hand corner.

If you click there, you'll see a radically different

analytics page, and it's constantly evolving.

It could look different to this by the time you see

the page as it's changing every single day.

If you want to go back to the classic studio,

you've got a link here, but also, if you click on settings,

you can change default creator experience

to either classic or beta, whichever you prefer.

If you do want to look at the new analytics

that we're going to share with you today,

you do have to go to the YouTube beta studio,

and the classic creator studio will be decommissioned

at some point in 2019.

The first analytic we want to look at is click through rate.

(upbeat music)

Put very quickly, a click through rate

is a number of times that somebody clicks on one

of your thumbnails or titles from the amount of times

it's been seen.

So in this example, three people saw this subscribe pillow,

and one of them chose to pick it up.

That's a click through rate essentially of 33.3%.

With that in mind, in the creator beta studio,

from the dashboard, you want to click on analytics,

you'll see a range of tabs at the top here

of your channel analytics, and you want

to click on reviewer, and this will show the impressions,

so that's how many times a thumbnail is seen,

and then the click through rate,

how many times somebody's actually clicked

on one of those titles or thumbnails

to watch one of your videos.

If you click on the click through rate panel,

that will show you the click through rate

of the last 28 days, and you can also go to different cards

in the YouTube analytics and look at a breakdown

of click through rates.

So if I click on top videos here,

it will list the click through rate

for individual videos as well.

You know I'm positive something's changed in the background,

but I can't workout what it is.

Let me know in the comments.

All right, now you know what a click through rate is,

why should you care?

There's three reasons that I can think of.

First and foremost, before content,

somebody's got to see what you have to offer,

and that's through your thumbnail and your title,

so essentially, every single analytic

in your YouTube channel trickles down

from click through rate.

They've got to actually click on your thumbnail

to watch your contents.

So we've got watch time, subscribers, comments,

and all of the rest of the good stuff.

Second, and it's one of these classic

Rob Wilson catchphrases, so do remember it.

Viewers judge videos by their thumbnails

just as readers judge books by their covers,

so it's really important to have a good first impression.

And finally, although curiously this section

is divided into three sections itself,

your click through rate represents intrigue,

and what I mean by that is intrigue of a topic,

intrigue of a thumbnail, and intrigue of a title.

As a very recent example of this, and no doubt you've seen

on our channel, we were covering a topic

of PewDiePie versus T Series, and the subscriber rate,

and because it was a very intriguing topic at the time,

and we used some very targeted keywords,

and some colorful thumbnails, our click through rate

for that particular topic went through the roof.

Now here's something really important to remember

about click through rate.

It's not an exact science.

When people say what should my click through rate be,

the YouTube answer is an average of between 2 and 10%.

Our answer is improve on what

your current click through rate is.

Click through rate varies from video topic to video topic,

and it's heavily influenced by where you are simply

in the order of suggested videos and search pages.

If you're at the top of a search pages,

you can have a terrible thumbnail,

but you will have a high click through rate

just because of the prime real estate

of where you are on YouTube.

Don't get caught up too much

over where your click through rate is

versus somebody's else's.

Look at your click through rate, and aim to improve it

one or two percentage points over 2019.

That will bring in a significant number of views.

(scratching)

(lid opening)

(popping)

(blowing)

Why can't I do that?

(blowing)

Sorry, I didn't realize you were waitin' for me there.

Audience retention.

(upbeat music)

Channel analytics can give you some insight

into average view duration, but when you've been running

a live stream for a few days, that causes complete havoc.

So what you wanna do is look at audience retention

on individual videos.

To do this, click on the videos icon,

and then find the video that you want to investigate.

We'll look at hashtags here,

and then when you start to look at

the individual analytics for a video,

you see audience retention here,

and this is the box that you really want

to start studying.

If you mouse over the graph,

you'll see the audience retention at that point in a video.

Something else we can also do is actually click

on a point and then press play,

and so you can see the audience retention in line

with the video in realtime.

So, there was a significant drop off there,

maybe I need to investigate why.

There was a spike in audience retention here,

so maybe I did something right.

It's all about going through each of your videos

with a fine tooth comb to find what works

on your videos and what doesn't.

Look, we all know that watch time is the ultimate king

on YouTube, so you might just say well instead of trying

to work on audience retention,

why don't I just make longer videos,

and yeah, you could do that,

but let's try to reverse engineer this for a second.

Generally speaking, if you can get your audience retention

above 50% on videos, YouTube tends to favor that content.

So whether your videos are two minutes long,

four minutes long, six minutes long,

aim first to make your content better

to improve audience retention,

and then start to think about making longer videos

if that's what you want to do with your content

to get more watch time,

and lead to the magic YouTube formula.

On each individual video, you have likes and dislikes,

and vidIQ has a funky little tool

that turns it into a likes to dislikes ratio.

Well, what if YouTube had the same thing

for your entire channel?

Well they do, and this is it.

YouTube recommended content.

When viewers watch your content and enjoy it,

they watch it for longer, and YouTube loves this.

When YouTube loves your content,

they want to share it with more people.

That means putting it on the home page, browse features,

the suggested videos on watch pages,

and the more you can push this line into the orange,

the more YouTube is doing all the hard work for you.

It's recommending your content,

so rather than people having to search and find your content

or finding it through the subscription feeds,

which they're already aware of,

they're finding it in random places,

and it's almost being forced upon them

because YouTube wants to share your content

with a wider audience.

So if you can manipulate this magic formula

and get this orange line to be more orange and less gray,

that works for you.

How do you do that?

Well that's done through engaging thumbnails,

intriguing titles, which are then clicked onto,

and then you have a lot of watch time on your content.

As we say, getting above 50% with your audience retention.

And it just so happens

that vidIQ has the perfect illustration of this in action.

Take a look at our September analytics.

Two and a half million impressions,

and if I mouse over the information panel,

it shows us a breakdown of where those impressions were

on recommended homepage and watch page,

but so many people having to find our content.

But if I change our analytics to October

when the T Series versus PewDiePie,

subscriber rates was in full flow.

Look at the radical change here.

17 million impressions,

and YouTube was recommending our content way more,

especially on home pages.

So a lot of people were finding this story very interesting,

and we were one of the leading channels on this.

Led to a click through rate

which was significantly higher than before.

One and a half million views, watch time up as well.

So we were feeding YouTube exactly what they wanted,

they were loving the content and sharing it

with a much wider audience.

Oh, by the way, if you are enjoying this video,

don't forget to smash the like button,

but at the same time, if you haven't already done so,

gently click the subscribe

because we've only got one of these.

The reason I'm asking you to do that

is because that's what we're gonna look at next,

converting your audience into subscribers.

(upbeat music)

I may be missing something here in the new analytics,

but I can't find a good way to show you subs gained

from videos in the new studio,

so we're going old school here.

If you go to the classic creator studio analytics,

go down to subscribers, and then on top level page,

if you click YouTube watch page, this will show you

all of the videos that are converting viewers

into subscribers, really valuable stuff here.

Let's put all this into a loose business analogy.

Your YouTube channel is your shop,

and people look through the window,

the thumbnails and the titles,

and they're intrigued enough

to enter your place of business.

They have a look around, but nothing catches their fancy,

they move on, but there are those who are interested

in what you have to offer,

and maybe they purchase something,

and those are your subscribers,

repeat return customers to your content.

There is no analytic that tracks trust,

but think about when you subscribe to a channel,

why do you do it?

It usually revolves around some element of trust,

whether it be to entertain, educate,

or emotionally impact you.

People who subscribe to your channel from a video watch page

usually do it from a light bulb moment,

something that instinctively and instantly drives them

to click that button.

We have a tool within vidIQ which can help you look

at subs gained a lot quicker than through YouTube analytics.

It's the subs gained column on our channel audit,

and ironically here, we can see

that one of our better performing videos

for bringing subs into our channel

is a video all about how to create

a subscribe button watermark.

If you click on the view more section here,

you can see all of the videos that are driving viewers

to turn into subscribers.

It's almost like your trust column,

so one that's definitely worth checking out.

We have click through rate,

we've also got audience retention,

YouTube recommended content, and subscribers gained.

Out of those four analytics,

which do you think is the most important one?

Let us know in the voting poll up here,

and the reason we're asking you that

is because we're seguing nicely onto analytic number five,

audience engagement.

(upbeat music)

We said earlier that gaining subscribers through your videos

is like building trust with your audience.

Gaining comments, likes, and dislikes through your videos

is building engagements,

and that's another really important facet of YouTube,

which you should be keeping an eye on.

Strictly speaking, YouTube doesn't track engagement rate,

but fortunately our channel audit tool does

through this column here, so you can see what videos

are generating conversation, or whether they're polarizing

in terms of how many people react to it

with likes and dislikes.

Astonishingly here, we have one video

with 68% engagement rate,

but that's because we were having a little bit of fun

with YouTube premieres.

Do check that out if you have time.

In terms of engagement rates, we also want to look

at the finer points as well.

If we scroll down the channel audit page,

we can look at how often the end screens are clicked on,

you know those boxes right at the end of videos.

You can check here, and maybe make changes

and see if those changes are effective,

and also the interactive click card rate.

Usually they can be in the single digit percentage,

but polls do awesomely well, trust me,

whenever you have a voting poll in your videos,

it does really well.

Here you might be asking how on earth does a poll

get 122% click through rate.

This is likely because on one

of our PewDiePie versus T Series live streams,

we had a poll of which team do you support,

and people must have been clicking on that card so much

to see the results after they'd voted

that it was just being clicked on so often by viewers

when they were returning to the live stream,

so lots of useful information to take a look at here.

And, as a final thought on engagement,

do not forget the community tab if you have access to it.

It is so powerful.

In recent days, we've been putting out polls

and asking questions that are getting more feedback

from the videos themselves, so if you do have

the opportunity to canvas your audience with a voting poll

about what video you should make next

or just get general feedback on things

or start a conversation, do not forget the community tab.

All right then, here is the most important piece

of advice in the entire video, and I've left it until

the end so I do hope my audience retention has held out.

All of these analytics are of course very important,

but in 2019, what I want you to do is take action

on the data that you're getting from YouTube and vidIQ.

It's all well and good knowing what YouTube is telling you,

but if then you do exactly the same things

and expect different results, that's a sign of insanity.

And with all that being said,

it's time to eat some of our own dog food.

These are the two end screens you're most likely

to click on according to YouTube analytics.

Prove us right, we'll see you in those videos

in just a couple of ticks.

Enjoy the rest of your video making day,

and of course, 2019.

For more infomation >> How to Get More Views and Subscribers on YouTube in 2019! - Duration: 14:05.

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5 Easy Ways to Get Cash for Your Clutter - Duration: 8:19.

Where can I get money for gently used clothes that we cleaned out of our closets

that we're no longer using?

That's a good question and we're going to talk about that today.

Hi there, I'm Angela Brown and this is Ask A House Cleaner.

This is a show where you get to ask a house cleaning question

and I get to help you find an answer.

Now today's show is brought to us by Savvy Perks.

Savvy Perks is a perks program for small business owners.

So if you run a house cleaning company, or if you run an Airbnb, or if you are a service

provider that services the home it could be you're a landscaper, or a lawn maintenance

person, you could be a sprinkler, or irrigation guy, or a house painter, maybe you're an HVAC guy.

These are small business owners that can benefit from Savvy Perks.

These are things like eating out, for example there are thousands of restaurants that are

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And sometimes they offer a buy one drink get one free, or they offer a free drink with

your meal, or a free dessert with your meal.

Every restaurant has a different deal, bonus, incentive whatever for small business owners.

So if you are a small business owner, you're leaving money on the table if you're paying

full price every time you go out for lunch.

And I know for a lot of home service providers that travel, that's every single day, we eat

lunch every single day out on the road.

And Savvy Perks also includes hundreds of famous fast food chains that you know and

love and eat at every day.

So instead of paying full price, go get the savings because the savings are in addition

to everything that you're already seeing on sale.

So just take advantage, it's SavvyPerks.com

All right on to today's question, which is from a homeowner who took our advice and did

some decluttering and organizing, and she went through all of her closets and she pulled

out all of the clothes that no one in the family is wearing anymore and the family has

gone through this massive weight loss program.

So a lot of the clothes are new, or in new condition, and they're not wearing them, and

they will never wear them because they don't ever want to ever get back to that size.

So she wants to know where can I sell my clothes?

Okay, well selling your clothes is a fun thing because that means you're getting rid of it,

and you're going to earn some money at the same time.

So I want to ask you, do you know about Facebook Marketplace?

If you don't, you may want to check it out.

You can just simply type in the search bar of Facebook, Facebook Marketplace.

And what it does is it pops up because it knows where you are via GPS.

It pulls up all of the local deals near where you are.

And they could be home and garden, they could be clothing, it could be people sell cars

on there.

So it's all kinds of stuff.

Today on there I saw a free washing machine, and somebody is giving away a free bed with

box springs and a mattress.

Someone else is giving away free chairs that they just don't need or want anymore.

And then there are people selling things.

So it's a great place to find things that you may need, but also to sell things that

you're getting rid off like your clothes.

Now in my area where I live, and I live in Charlotte, North Carolina, there's a consignment

store and it's a chain of consignment stores, and you take your clothing in there, or it

could even be your household items, they do furniture as well.

So you take things that you no longer want and you say,

"hey, would you buy this from me?"

And they say well we won't give you money now, but what we'll do is we'll hang onto

it for 90 days, and if after 60 days we haven't sold it, we're going to send you a note and

say do you want us to keep it a little longer, or do you want us to go ahead and reduce the price?

So we'll set it at this price for 60 days and if it doesn't sell then we'll ask you

to reduce the price for the last 90 days.

If at 90 days the product hasn't sold, we're going to ask you to come pick it up or we're

going to throw it away.

So that's the agreement that you have, you do not get any money up-front, but they do

all the selling, and they put your clothing inside their stores.

And then when people come and buy, you get a percentage of whatever it is.

And the percentage is usually around 60 or 70% because the consignment store also has

to make money.

So that's a great way where you don't have to do anything other than drive your stuff

over there and drop it off.

Now, there are consignment stores that will come to your house and they will pick up your

stuff, and they will also pick up used furniture.

So if you have someone coming over I recommend running through your house and saying what

furniture am I not using?

Do I have any extra chairs or extra hand me down items from grandparents that I've inherited

that I never wanted and I don't use and they're taking up space in my house?

And put them away on consignment and let someone else sell them.

Now if you're great at selling and you know how to wordsmith an ad then what I might recommend

is eBay. eBay is still of the largest popular auction and selling sites.

I remember finding out about eBay about 22 years ago and I was so excited.

I was like you mean I can buy stuff at a discounted rate just by bidding on it?

And I fell in love with eBay, I'm a huge eBay fan.

So if you have the time, and this is going to be the catch, if you have the time to sell

the stuff because if you have a crappy ad nobody is going to buy your stuff and that's

going to be a waste of time and a waste of money, but if you know how to write an ad

and you're great at taking pictures of your stuff you can put together some spectacular

ads and then because eBay is based on ratings and reviews, you want to make sure that you

have great communication with your customers and that you follow up and that you ship stuff

quickly and you send them confirmations of the shipping and that you invite them to leave

you a rating and review.

So it's a great way to get rid of a bunch of stuff that you no longer need or want.

Then there's nextdoor.com and I'm a huge fan of Nextdoor.

It's a neighborhood app, and it's designed where you type in your neighborhood and it

alerts your neighbors of things that are going on.

So people sometimes will say well I have a lost dog, or I have a lost cat, there are

people that are in search of items and the items might be I'm looking for a used violin

for my youngster that's going to school and is going to be studying violin this year.

And then people will say, oh I have one, I can sell it to you for 25 bucks, or whatever.

So there are people that do all kinds of deals on Nextdoor.com, and it's a great place to

take pictures of your stuff and to sell them on Nextdoor.

I know lots of my neighbors sell lots of their used stuff on Nextdoor.com,

you can also give stuff away for free.

So I just went through my closets and I got rid of a bunch of stuff and I had to ask myself

this question, do I have time right now to create eBay ads?

Do I have time to create Nextdoor ads?

A lot of the stuff I have is pretty good, but I don't have the time and it's not worth

it to me to even pay somebody else to create ads and sell the stuff and pack it up and

ship it and do all that stuff right now, that's not where I am in my life.

So I decided instead to donate it.

So I just donated it, I took it all in the car and I just donated it.

And now I'm done with it, it's gone, it's free from my life and someone else can sell

it in their thrift store.

So there are other ways of getting rid of the stuff.

So it's going to come down to the available time that you have,

are you any good at writing ads?

Because if you're not, it's going to be a waste of time if you try to sell stuff and

it doesn't sell.

And then try the consignment stores because the consignment stores will just take it from

you if it's of value to them and they think they can sell it.

And then at the end they will give you a fee back for whatever they're sold.

So those are a couple of options to get you started, but I'm so excited that you went

through your closets and you got rid of all the stuff that you have decided

you no longer need.

And I'm absolutely thrilled that you guys have lost the weight and you've made the commitment

to live a healthier life because when you take care of yourself, you can take care of

everyone in your household and your business even better, so congrats on that.

And I'm so thrilled that you're getting rid of those clothes that no longer represent

that part of you.

AlL righty, til we meet again,

leave the world a cleaner place than when you found it.